Brussels based agency BBDO came up with a great concept for supermarket chain Lidl in the form of an online DJ contest using fruit as instruments. Participants could create their own dance track choosing from a library of fruit themed video and audio loops. The resulting timeline matrix was posted to our Clevercast platform which would put all fragments in the right order, stitch them together and transcode the result to a single sharable video file. In order to accomplish this, we had to teach ...read more
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