With Clevercast’s timeline editor you can layer interactive, clickable call-to-actions on top of the video, such as a Buy now button, links to specific product pages, a feedback form or a custom call-to-action. Apart from speeding up purchase decisions this can also greatly improve the viewing experience. With buttons you can add a navigation structure to your video, so a viewer can jump immediately to relevant fragments within the video or load related content.
Video heatmaps are a powerful visual representation of the viewing behavior of your audience. By dragging your mouse pointer over the video you see exactly which parts of the video are watched most, which parts are not engaging viewers, and which parts are watched repeatedly. In-video clicks are also tracked and plotted out on the heatmaps, giving you detailed feedback on how your viewers navigate in the video, which call-to-actions work well, and at which point in the video your customers are ready to purchase a product. A real marketeer’s dream.
Clevercast allows you to upload, edit, publish and manage all your videos from one central repository and multi-user platform, including synchronization to your social media channels with a single button click. Clevercast lets you boost efficiency by translating business processes into automated actions, rules and permissions. Advanced analytics, API’s and custom metadata help you to extend your reach and optimize user engagement.
Organize interactive and engaging webinars. Our mobile-friendly HTML5 player requires no plugins and includes support for a split-screen display of slides, screen demos and pre-recorded videos. Clevercast Webinars comes with a fully integrated registration module and widgets such as agenda, Q&A form, Twitter timeline and handouts.
Broadcasting your webinar can be done without dedicated encoder software or hardware. With our WebRTC broadcasting module you simply open up your browser, select a screen you want to cast and start a live stream. The record and replay functionality offers those who missed the live event an almost identical catch-up experience.
The live event manager is a complete dashboard to control every aspect of your live broadcasts. This includes configuring broadcast quality, customizing player look and feel, setting geographical restrictions, scheduling start time, and simulcasting to your social media channels.
You can choose to automate the cloud recording of your live broadcast or start and stop it manually. When you publish a recorded video to on-demand, Clevercast provides the tools to trim the video length, add tags and metadata, customize the player and enrich your videos with interactive call-to-actions to ersonalize the viewing experience. On-demand videos can also be published on your preferred social media channels, either as part of a pre-configured workflow or manually.
All of our services and solutions are now bundled in our brand new video platform Clevercast, which covers everything from webinars, event livestreaming over video productions to our brand new interactive video player.